Tainted McDonald’s salads sicken people in another four states

People in at least another four states have been sickened by tainted McDonald’s salads, USA Today reported.
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STREET SIGNS: McDonald’s Dabbles in Streetwear

Joseph Robinson is embarking on one of his biggest collaborations to date.
The founder of Joe Freshgoods and Don’t Be Mad, independent streetwear brands based in Chicago, received an e-mail from McDonald’s requesting that he design merchandise for the fast food behemoth.
“I was hesitant at first, because I’m such an independent brand and when you start partnering with companies like McDonald’s sometimes it’s like you have sold out,” said Robinson. “But at the end of the day I thought it would be inspiring to other kids who want to start brands and show them that they can do it, too.”
To build buzz around the launch of Mix by Sprite Tropic Berry, a new soft drink that will be exclusive to McDonald’s, the company recruited Robinson to design a capsule collection of racing-inspired merchandise that will be available at locations in Atlanta, Chicago, Los Angeles and New York on May 25.

Starting at 2 p.m. local time, customers who purchase the Mix drink can take their receipt to a line to receive a piece from the assortment, which includes a short-sleeve T-shirt, a long-sleeve T-shirt, socks and a wool and leather varsity jacket covered in McDonald’s, Sprite and Joe Freshgoods logos. Customers who

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10 Things To Know About Former McDonald’s President and CEO Don Thompson

There’s a lot more to C-suite executive Don Thompson—the 2007 Black Enterprise Executive of the Year who gave B.E. an exclusive in-person interview after retiring from McDonald’s in 2015—than you might think.

10 Things You Need to Know About Former McDonald’s President and CEO Don Thompson

  1. He and his wife, Liz Thompson, recently created a $ 1 million endowment for Purdue University’s College of Engineering, according to a statement released by the college; $ 900,000 will go toward scholarships for underrepresented engineering students, and the rest will go to the Minority Engineering Program, or MEP.
  2. Thompson and his wife graduated from Purdue and both majored in electrical engineering.
  3. Thompson has been a Purdue trustee since 2009.
  4. Don and Liz met through MEP.
  5. Their gift to the college will help to ensure that MEP can continue to support students of color pursuing engineering at Purdue. Other colleges have adopted the MEP model, according to the statement.
  6. The Thompsons’ gift will support MEP programs like its Engineering Academic Boot Camp, designed to support the transition of underrepresented students to Purdue campus life.
  7. The Thompsons lead Cleveland Avenue, a privately held venture capital firm that invests in “innovative food, beverage, and restaurant concepts and emerging brands.”
  8. The Thompsons also head their own foundation, the Cleveland Avenue Foundation for Education. Don is CEO and Liz is president.
  9. Don worked for Northrop Grumman Corp. before going to McDonald’s, where he worked for 25 years, the last three as president and CEO.
  10. He has received a number of honors, including a Humanitarian Award from the Illinois Holocaust Museum in 2012.

“Purdue University, and specifically the Minority Engineering Program, opened doors of opportunity for Liz and me,” Don Thompson is quoted as saying in the statement. “Those doors, and God’s grace, ultimately led to successful careers that yielded economic opportunities to enable us to do what we’re doing today. Not only did we meet at Purdue through the program, but MEP helped shape our grit and perseverance—first through the summer engineering camps and then through the support it offered in response to academically challenging courses. At every step, they were there for us and now we want to pay it forward.”

Learn more at the Purdue website.

The post 10 Things To Know About Former McDonald’s President and CEO Don Thompson appeared first on Black Enterprise.

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In Case You Missed it, Wendy’s Dropped A Mixtape Roasting McDonald’s and Burger King

Last month, Wendy’s changed the game by releasing a five-track mixtape that ruthlessly takes aim at its two biggest haters, McDonald’s and Burger King. On the project, which is titled “We Beefin’,” the restaurant’s famous red-head mascot, aka “Queen Wendy,” proclaims itself as “fast food’s first lady” over trap-style beats. The clever marketing ploy also features album artwork of the chain’s signature square burger patty.

“Rest in Grease,” one of the most popular songs on the EP, takes direct shots at McDonald’s with the lyrics: “You’re No. 1?That’s a joke/Why your ice cream machine always broke?/Why your drive-through always slow?/Why your innovation just can’t grow?”

Wendy’s took it a step further by dedicating an entire song bashing its burger rival’s mascot Ronald McDonald called “Clownin’.” On the track, the artist raps, “You hide from funk / That’s prolly why you go paint your face / My meals are great, people lining up like every day / Leave you in shame, make you run back to Cirque du Soleil / That’s cold game / But what you expect from tryna play / Won’t say no names but you a clown / Get it, OK?”

Another track, titled “Holding It Down,” takes jabs at Burger King with lyrics: “The problem is you didn’t recognize I give no clucks / So wrap it up, turn these chickens to rubber ducks / And BK, don’t think that you got away / You copied my old menu and put it out on replay.”

Since its release on March, 23, the innovative branding strategy has been well-received by social media users. Here’s why:

1. It’s creative

The diss EP goes beyond traditional marketing avenues and gimmicks. Rather than saturating consumers with more advertisements, the project allows Wendy’s to reach its audience through a new medium that gives the company an edge over the competition.

2. It speaks to millennials

The lyrics on “We Beefin’?” speaks the language of young people by using trendy terminology and capitalizing off the entertainment value of rap battle beefs. Plus, it meets the demographic in spaces that they frequent: Spotify, Apple Music, and Google Play.

3. It capitalizes on the power of hip-hop as a marketing tool

The mixtape taps into hip-hop’s global multibillion-dollar market, which is often used—and misused—by mainstream corporations. Back in the ’90s, for instance, Sprite collaborated with rappers like Grand Puba and Large Professor for its iconic “Obey Your Thirst” campaign. Amazon also recently collaborated with rap’s reigning queen, Cardi B, to push its brand.

4. It caters to the growing black buy power

According to a 2015 Nielsen study, African American households earning at least $ 75,000 are growing rapidly, while black Americans make up about 20% of the U.S. population. Black buying power cannot be neglected and denied. Rather, it’s a smart move for companies to tap into this market. Pepsi and Doritos, for instance, featured high-profile black entertainers in a series of Super Bowl ads in an effort to reach the audience.

5. It’s on brand

The Wendy’s Twitter account is notorious for its sassy and snarky clapbacks at haters and for trolling competitors. “We Beefin’?” brilliantly personifies the account’s witty personality as a rap savage.

 

Listen to Wendy’s “We Beefin’?” mixtape here.



The post In Case You Missed it, Wendy’s Dropped A Mixtape Roasting McDonald’s and Burger King appeared first on Black Enterprise.

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Dad-to-be stages his own ‘McDonald’s belly’ maternity photo shoot

A man who discovered his girlfriend was pregnant decided to stage his own maternity photo shoot – with a bellyful of McDonald’s. Dad-to-be Nick Roberts, a 26-year-old plumber from Boston, Massachusetts, joked that the experience brought him “much closer to the pregnancy.” He put the hilarious photos, taken by his mate Stephen Cwiok, a professional photographer,…
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McDonald’s ‘Rick and Morty’ Szechuan Sauce Hype Is Turning Sour

Cartoon Network’s satirical, smart Rick and Morty is huge among millennials, but an attempt by fast-food giant McDonald’s to capitalize on one of the show’s running gags appears to be backfiring.

The backstory here is appropriately absurd. Rick and Morty, created by Community mastermind Dan Harmon, chronicles the adventures of an alcoholic superscientist and his mostly inept grandson, mixing absurd catchphrases, fantastic alien worlds, and extremely smart storytelling into a cocktail that’s ripe for the internet age. One of the show’s gags had Rick obsessively questing for McDonald’s Szechuan nugget sauce, a promotional flavor briefly offered in conjunction with the Disney film Mulan 20 years ago.

The show’s cultish fanbase responded en masse, starting a petition to bring back the sauce and talking it up endlessly online. McDonald’s execs hinted they might do just that, and made it official this week, saying the sauce would be available for just one day – today, October 7th – as part of a promotion for the chain’s new Buttermilk Crispy Tenders.

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But there are signs that the promotion is backfiring, with fans and news outlets reporting that supplies of the ironically prized sauce are running out almost instantly at the select locations where it was supposed to be available. On Twitter, some customers are claiming stores reported receiving only 20 cups of the prized sauce. Other customers are claiming stores haven’t received promised supplies at all.

Though the fast-food chain was clear that supplies would be limited, fans on social media are nonetheless extremely frustrated with the situation.

 

One reason for the problems can be deduced from a quick search of eBay, where cups of the sauce are already being offered for hundreds of dollars each.

McDonald’s has acknowledged customers’ frustration, but without offering any real remedy. Fortune has reached out for further comment.

A relaunch of an old McDonald’s nugget sauce might not seem like a big deal to most people, but this could turn into something serious for McDonald’s. Fans of Rick and Morty are passionate, and some mimic the show’s more acerbic elements by displaying a mean streak so broad it has included harassing the show’s own female writers. Mix that with internet savvy and a target as big as the Golden Arches, and you’ve got a recipe for spicy disaster.


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McDonald’s is convinced this is what the iPhone 8 will look like

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It’s not often we see a massive food chain get involved in the iPhone leak game, but McDonald’s Australia just stepped up to the plate by providing us with a look at the McDonald’s mobile app running on an iPhone 8. The simplest explanation is that McD doesn’t know what it’s doing, or it wants to piggyback on the iPhone 8’s huge popularity and score some free advertising.

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Meet the Women With 13 McDonald’s Franchises…and Counting

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All sorts of images that come to mind when you hear the words “Compton, California”— “legacy” not being one of them. But, for Patricia Williams, Compton and the McDonald’s franchise has enabled her to build an empire of 13 locations across Los Angeles, employing over 700 people in the community. Not to mention, it’s also allowed Williams to work alongside her daughters, Nicole Enearu and Kerri Harper-Howie, who are already in position to carry on her legacy.

 

From left to right: Kerri Harper-Howie, Patricia Williams, Nicole Enearu (Image courtesy of Jon Didier)

 

I had the pleasure of speaking with Enearu to learn more about her mother, their hugely successful chain of businesses, and plans for the future.

 

Entering the Lucrative World of Big Macs and Fries

 

Over 30 years ago, Williams was inspired by other family members who also owned a few McDonald’s locations. They encouraged her to take the leap, and leave her career as a Rehabilitation Therapist behind to become her own boss.  She and her husband, an LAPD officer at the time, cashed out their 401k’s and took out a small business loan to enter the world of Big Mac’s and fries, purchasing their first McDonald’s location in Compton.

Enearu said that it was all about being in the right place at the right time, for that first location.  I couldn’t agree more.  I talk with clients all the time about the pros and cons of purchasing an existing franchise, versus starting a new one.  It has to be the right deal; otherwise, you might realize you would’ve been better off starting your own. In this case, Williams purchased a great resale and began the process of becoming a certified McDonald’s owner. That process includes working in the store and taking required classes.

The first location proved to be quite successful, and because the McDonald’s brand was growing rapidly, the couple purchased a second store. Unfortunately, after the purchase of their second store, the marriage came to an end. Williams was passionate about the business, so she purchased her husband’s share. She continued to work hard, growing the revenue at both locations. Because both franchise locations were so successful, in 1995, Williams was able to sell those two stores—and purchase five more!

As they say, the rest is history.

 

(Image: Courtesy of Jon Didier)

 

Williams’ strategy for business growth consisted of a combination of acquiring existing locations and building new ones. In 2016, the business saw revenues of $ 49M, placing the Williams/Enearu Organization on the 2017 BE 100s list of largest black-owned businesses.

 

 

Mother and Daughters Create Generational Wealth

 

Enearu shared that, although part of the reason her mother started working with the McDonald’s franchise was as to build a legacy for her children, Williams never assumed her children would want to work for or even take over the business. She encouraged her daughters to go to college and pursue their dreams, which is exactly what they did. Enearu earned both a bachelor’s and master’s in psychology, then worked in that field for 10 years. Her sister, Harper-Howie, earned her bachelor’s, and went on to obtain a law degree, working in employment law for 12 years.

Each of the sisters reached the decision to enter into the family business at different times, motivated by different reasons. In 2003, Enearu felt burnt-out in her career and wanted to be her own boss. This was something she had always wanted in the back of her mind, especially after witnessing her mother’s success. Of course, Williams was happy to hear about her daughter’s decision. However, she was also quick to warn her that it would not be any easier than what she was experiencing in her previous career,  and perhaps potentially even more difficult.

With eyes wide open, Enearu went through the McDonald’s franchise training program for owners and purchased a store. Harper-Howie, on the other hand, had a child in 2012, which triggered her desire to have a business where she could leave a legacy—just like her mother. She transitioned over by providing legal council and handling various aspects of the human resources matters for her mother’s franchise locations. In addition, she entered into the second generation of McDonald’s franchise training for ownership program to also own her own store.

 

The Secret to Building Their Franchise Empire

 

Since 700 employees is clearly a large number of people, I asked Enearu how they managed their staff, and she expressed that the key is hiring good people. Her mother has always valued people and made employees her focus, which the sisters continue to do to this day. If you make sure your employees have everything they need to do their job well, and treat them well, things become easy.

“The employees value themselves and the opportunity we’re providing them,” Enearu said. Praising the hard work of their staff, Enearu then notes that the dedication of their managers, who have an average tenure of 15 years. Managing three to four restaurants each, with just one director of operations tying them all together, being a supervisor is no easy task either.

As for future of the Williams/Enearu Organization, Enearu explains that they are committed to the McDonald’s brand and have no plans to expand to any others. Rather, they hope to continue growing by acquiring additional locations as they become available, if it happens to make logical business sense at the time. Being a successful part of the McDonald’s family gives them the opportunity to learn about other owners that may also be interested in selling, or find out about new, prime real estate that is ready to be developed.

 

Nicole Enearu’s Business Advice

 

For those who are considering possibly making the move to business ownership, Enearu advises:

  1. Go after your passion!
  2. Don’t expect it to be easy. There will be tough days, but it will be worth it.
  3. Commit to it for the long-term.

 

A Mother’s Legacy

 

Enearu says she has no regrets about leaving the career. In fact, she’s grateful for the experience and what she learned, as it was great preparation for learning how to deal with people. It also gave her the confidence to accept the role as the first female, African American Chair for the McDonald’s Southern California Regional Leadership Council.

This is a continuation of Patricia Williams’ legacy as an active participant in the company and the community, which includes membership in the National Black McDonald’s Operator’s Association (NBMOA), the National Coalition of 100 Black Women, the NAACP, Black Women’s Network, several Chambers of Commerce organizations, and numerous other business and civic organizations.

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This Designer Just Called Fast Fashion the McDonald’s of Clothes

Virgil Abloh worries that people are falling prey to its unrealistic prices.

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