Take a seat, does Yinka Ilori have your attention?

Designer Yinka Ilori is known for his distinctive, vivacious use of bold colours and pattens in his pieces of furniture. He brings his childhood spent surrounded by intricate African Fabrics and Nigerian parables into the contemporary through his experiments with function and form. His most recent projects include Restoration Station, where he directly collaborated with recovering addicts in a workshop to up-cycle donated furniture. Allowing people who were also going through a transformation to create stunning work with him and to express their own narrative was a huge success. The chairs were put on display as part of the London Design Festival, and raised £2,520 for the company.

Yinka Iiori

 

Injecting artistic exuberance through this work, he aims to work with more communities following the success of the Restoration Station. His proposal to transform a gloomy overpass in South London has been accepted and will be organised as part of the London Festival of Architecture in June. The design, entitled ‘Happy Street’, is a kaleidoscopic rainbow pattern reinvigorating a public space that previously scared the local schoolchildren. Expressing multiculturalism and diversity, IIlori’s work is vital and important within the public spaces of London, addressing issues around sexuality and class. His work is inclusive and celebratory, for everyone to enjoy. Playfully serious, beautiful and yet available to all, Ilori is re-writing the rules of the art world.

Most recently, Ilori has collaborated with Universal Music to produce a special edition print in honour of the Brit Awards. The print ‘Love in a line’ is a geometric explosion of colour and clean lines, nodding to his influences of Nigerian pattern. He wanted to celebrate the bravery and beauty of being different, racially, sexually or creatively. The movement in the piece implies development, and a nod to the future. Ilori often asks questions in his work about where we are going, where we’ve come from and the constantly fluctuating nature of identity. One of this strengths as a designer is his storytelling ability. Being influenced by the power of narratives in his childhood from the African parables, he brings this dimension to his work. Whether it is print, furniture or urban landscape projects, the notion of transformation is threaded throughout.

Yinka Iiori

The artrepublic Brighton gallery are excited to stock his prints from the ‘Do Good Because Of tomorrow’ Exhibition. The phrase is widely used in Nigeria and is used to inspire people to participate in good deeds and catalyse positive changes. The stories inherent within his work resonate with a huge range of people, and we’re delighted to feature him. Please drop in to experience his work in person!

 

For more news stories and events visit our Brighton Gallery page

The post Take a seat, does Yinka Ilori have your attention? appeared first on artrepublic blog.

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Why you should be paying attention to the latest Instagram challenge

Listen up

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If there’s one Instagram challenge you need to pay attention to this month, it’s this one. It has become one of the fastest growing hashtags in the UK in March, with more than 28k posts and creating an ever-growing community.

So what is it?

The #MarchMeetTheMaker2019 hashtag sees small business owners taking to the social media platform to show their followers exactly what goes on behind the scenes. Whether it’s talking about how they set up their business, showing the hard work and love that goes into creating every product, talking about making their brand more eco-friendly or simply sharing the bits that we never see on Instagram, it’s a breath of fresh air and an important place to be for anyone who wants to know the ins and outs of starting a creative business from the people who are doing it right now.

First created by Joann Hawker in 2016, it encourages small businesses to share daily posts about themselves and small company throughout the month – with a different focus point each day – so that customers can see through the gloss and get to know the minds behind it all.

Here are some of the creatives showing what #MarchMeetTheMaker means for them.

@sweetcecilys

This homemade, sustainable, cruelty-free family run business has been sharing how much work goes into creating their range of creams, face masks and lip balms.

@damsontreepottery

Marienne Cavaciuti makes handmade, nature-inspired ceramics and is showing customers that the ceramic making processes may be messy, but ends with a beautiful creation.

@girlbandbird

Owner Annah creates bespoke bags made out of vintage maps and has been keen to show how she reduces waste day to day.

View this post on Instagram

Reducing waste. This is something that I’ve actively tried to do everywhere that I can in my studio! I’ve managed to tweak my pattern pieces, and cutting method, to mean that I waste only the tiniest bit of my backing fabric which is so satisfying! My fabric is printed to order which means minimal waste, too. . I recently switched to biodegradable poly bags which, although they’re ten times the cost, give me ten times more peace of mind! . . . #mmtm . . . . . . #marchmeetthemaker #marchmeetthemaker2019 #marchmeetthemaker19 #joannehawker #heytheremaker @heytheremaker @joannehawker #ukmaker #maker #ukmade #madeintheuk #smallbiz #smallbusiness #girlboss #selfemployed #map #cartography #vintagemap #homeiswherethehearti #reduceplastic #reducewaste

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@woolners_woolies

Hannah Woolner’s makes handmade needle-felted animals – including replicas of people’s pets, FYI – and has been explaining how she started her business, showing her followers inside her studio and the secrets behind her work.

View this post on Instagram

Day 8 of #marchmeetthemaker and it’s PRODUCT RANGE: My needle felted creations span the entire animal kingdom from sloths to kingfishers. My work is split between my own creations and commissions. The creations come from my imagination e.g bears in baths and moles with glasses and miniature books. They are often tongue in cheek and playful, giving them human personalities which my customers can relate to. . . My commissions tend to be pets (mostly beloved dogs of all breeds) and occasionally cats which I love creating in felt. They often take me longer to complete and a lot of love and care go into them as they are one of a kind personalised pieces which have a sentimental value to my customers. . I have included a few pics of the range of work I do for you to see; sloth, wedding mice, kingfisher, lion, terrier, cat, one eyed red setter! . #heytheremaker #makersgonnamake #joannehawker #needlefelting #productrange #animalsofinstagram #animalkingdom #needlefelting #felt #craftcommunity #sloth #mice #kingfisher #lion #dogs #humansbestfriend #smallbusiness #commissions #creations #handmadewithlove #bespoke #personalisedgifts

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@theprintbee

Printmaker and artist Lissie Beckett turns drawings of nature into enamel pins, plushies and wash bags.

@helensheredesign

Helen creates delicately detailed and beautiful pieces of jewellery and is using her platform to show how exactly how her business works behind the scenes.

@swalkcreative

This eco-friendly cards and gifts company, and owner Megan is using the hashtag to show how much thought, effort and love goes into creating each product.

@rlhprints

Rachael Hibbs Linocuts is a London based printmaker specialising in block print artwork which is printed onto anything from t-shirts to cards, and is using the challenge to showcase the maker behind the art.

@rose_agar_designs

Rose Agar is a print artist who has used this challenge to show the weird and wonderful range of products she can print designs on for her customers.

So whether you’re interested in starting your own crafty creative business, or you just want to find and support some new, smaller brands, check out the hashtag and see what you find.

You’ve still got a couple more weeks until the month is out.

Go, go, go!

The post Why you should be paying attention to the latest Instagram challenge appeared first on Marie Claire.

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Attention, Teachers: Need Cash This Summer? Try One of These 26 Side Gigs

While many of us dream of having the summer months off, some teachers prefer to use their vacations to earn extra cash.

According to a Penny Hoarder analysis of U.S. Census Bureau data, the median salary for teachers (elementary, middle and secondary) is $ 51,000, and the starting salary comes in at $ 35,800. So it’s no surprise that one in 10 educators works a second job during the summer. Not only that, teachers are twice as likely to work a second job than people in any other occupation.

Working during the summer can help you keep your teaching skills sharp and can even help you learn a few new things — preferably with someone else footing the bill.

You’ll find no shortage of summer jobs for teachers or educators. Many of these opportunities will give you a modest income without a lengthy commitment. When the summer’s over, you can resume your day job without having to worry about quitting or keeping a second job.

Ready to find your new summer job?

Jobs That Will Keep You Teaching

Baseball team and their coach

For some teachers, summer is a time to get away from their regular day-to-day work. But for others, teaching is what gets them going in the morning. These jobs will bring in extra income while fulfilling that desire to keep teaching.

1. Teach English as a Second Language

Want to strengthen your teaching skills while earning extra money? Look for opportunities to tutor English as a second language (ESL) students locally and online.

You can contact large corporations in your area that may relocate foreign employees to your city and inquire whether they need a freelance ESL tutor to help their staff brush up on their language skills. Or go online and connect with students all over the world through sites like GoFluent and QKids. One former public school teacher earned over $ 500 a week teaching English to Chinese students through VIPKID.

2. Offer Tutoring

School may be out for the summer for you, but that doesn’t mean students don’t still need a helping hand. If you just don’t get enough of teaching during the school year, tutor in your subject to make extra cash.  

If you want to offer in-person tutoring, start by spreading the word with your students’ parents during the school year so they know who to call when summertime rolls around. And of course, shamelessly publicize your tutoring skills to friends and family who have children. A great thing about tutoring is you can set your own rates, with tutors typically charging anywhere between $ 30 and $ 90 per hour, depending on the subject, according to Tutors.com.

And if you’d like to tutor without actually having to leave your house, consider online tutoring instead. There are a ton of websites that hire online tutors. Here are some of our favorite online tutoring companies.

3. Become a Test Prep Instructor

This is similar to tutoring, but with a little twist. As a test prep instructor, you can still flex those teaching skills but take a little break from teaching the same stuff you do during the regular school year.

Depending on your area of expertise and skill level, you can earn income over the summer helping students prepare for the ACT, SAT, LSAT, MCAT or GRE.

Again, you can simply spread the word through friends and family to tutor locally, which means you can set your own rates. Or you can turn to a national organization that is regularly hiring, such as Kaplan Test Prep, where tutors earn anywhere from $ 17 to $ 28 per hour, according to Glassdoor salaries.

4. Teach Abroad

Why limit your summer job search to the U.S.? You’ll find many great opportunities for teachers to work abroad during the summer months.

While paid short-term positions can be hard to come by, volunteer programs, especially those teaching English, are plentiful in certain regions of the world — plus, you’ll get to travel. Some programs will even pay for your expenses. Go Overseas lists a ton of volunteer teaching opportunities abroad.

5. Coach Youth Sports

Coaching youth sports during the summer is another opportunity that allows you to continue working with and instructing children — just in a different way from your regular job. Sure, it’s not teaching long division, but spending the summer imparting athletic and teamwork skills to children can be just as challenging and rewarding.

Plus, you get to watch kids run around playing sports, which is always adorable. A 6-year-old in an oversized, bobbling baseball helmet? Forget about it.

Check with your community recreation centers, churches and camps to find open jobs.

6. Work as a Nanny or Baby Sitter

Technically, this isn’t a teaching gig, but as a nanny or baby sitter you’ll still be working with children and informally teaching them along the way.

You can either find a regular full-time nanny job working for parents who prefer that to traditional day care or just pick up baby-sitting gigs here and there when you feel like making some extra cash.

Start by spreading the word through friends and family, and be sure to mention your teaching position so you have an edge over teenagers willing to do the job cheaply. You can also check out sites like Sittercity to find jobs in your community.

Online Summer Jobs for Teachers

Woman works from home with her cat

Looking for a summer gig that earns you some extra cash — but doesn’t require leaving the house? We’ve got you covered.

7. Sell Your Lesson Plans Online

I love opportunities to leverage what you already have for passive income. You’ve already done the work. Why not make the most of it?

Take those lesson plans and worksheets you created during the school year and upload them to a site like Teachers Pay Teachers. You will earn 60% to 85% on each sale of your education resources. And this is an opportunity that can continue to bring in additional income year-round without any extra work.

“I only sell digital products, so I don’t have to mail anything,” Meredith O’Neill, a middle school teacher who sells her resources on the site, told us in May 2017. “The sale and the transfer of my work happens automatically. The payment goes straight to my PayPal account after TPT takes its cut. It’s extremely easy once your store is created and your work is loaded.”

8. Write and Edit Resumes

If you’ve got writing skills, you can earn extra cash writing and editing resumes. For some (read: a lot) of us, crafting a resume is like pulling teeth, and people are willing to fork out funds for a final product they feel will help them land a job.

This is a good summer job to pursue if you’re interested in part-time work that you can pick up on your own time.

Your personal network is a good place to start, and your teaching background will give you an edge. You can also list your services on freelance platforms such as Upwork, Thumbtack and Fiverr.

Fiverr user Charmaine Pocek started writing resumes and cover letters for $ 5 a piece. Within six years, she was charging $ 30 to $ 800 for her services and has since earned over $ 2 million through the site, according to Fiverr.   

If you’re interested but need a little refresher on resume writing, check out this step-by-step guide.

9. Work as a Website Tester

You probably already spend a good amount of time browsing the internet and using phone apps, so why not get paid for it? Companies want to know how users interact with their websites and what can be done to make them more user-friendly.

All you have to do is browse and navigate websites and then provide honest feedback. You won’t get rich testing websites — expect to earn between $ 5 and $ 10 for each test.

UserTesting pays $ 10 for every 20 minute test; UserFeel pays $ 10 for every 10-20 minute test; and User Test pays around $ 10 per review.

10. Look Into Work-From-Home Jobs

You spend the school year commuting, so consider spending the summer earning extra income from the comfort of your own home. You’d be amazed how many companies are regularly hiring work-from-home employees, and with such a broad selection you can find an opportunity that fits your skill set.

Customer service, copy editing, travel consulting, coding, part-time, full-time, seasonal, freelance: Honestly, the internet is your oyster. You can start with with our Work-From-Home jobs portal to find a gig.

And if you’ve never forayed into the remote work life before, take some time to go over our work-from-home guide. It covers topics such as insurance, scams, taxes and how to find a job that fits your lifestyle.

Summer Jobs in the Great Outdoors

Hardy Bender, 26, steers a raft on the Middle Fork of the Salmon River in Idaho.

It’s summertime and you probably spend the rest of year cooped up in a classroom. Why not spend your months off in the great outdoors and earning extra cash at the same time?

11. Camp Counselor

If you love fresh air and sunshine, consider getting a job at a summer camp.

Writer Amanda Simkin spent three summers working at a summer camp during her eight years of teaching. “Working at a summer camp is a great supplemental job because sometimes you just want to get away from the classroom and interact with kids in a more fun-focused and laid-back way,” she explains.

Here’s how she recommends you find a job. “I learned about openings through word of mouth, but nowadays you can use social media, such as park district websites, Facebook, even Craigslist to find openings,” she says. You can also check with your local YMCA, community organizations and churches.

12. Local Tour Guide

Know all of the hot spots and hidden gems in your city or neighborhood? Then consider becoming a local tour guide. It’s a great way to enjoy the weather, the scenery and good company (hopefully) while earning extra cash.

Another neighborhood-based gig that’s similar to becoming a tour guide is Yelp’s community ambassador program. The company hires people in each city to host events, partner with local organizations and act as an online moderator. It’s a flexible gig, usually 15 to 20 hours per week.

13. Whitewater Raft Guide

This is the perfect job if you want to work in the great outdoors but you’re also looking for an adventure. But be warned: The job is intense and physically-demanding. It also requires long hours and certain qualifications, depending on your state.

Hiring for river guides really amps up around June and July, and recreational hiring in general grows an average of 68% in the U.S. around this time, according to the Bureau of Labor Statistics.

The river-rafting season typically runs from June to September, making this a perfectly complementary job for teachers looking to earn a summer income. In fact, Idaho river guide Hardy Bender says a lot of guides seek out teaching jobs purely so they can have the summers off to hit the river.

14. Lifeguard

Like river guiding, this summer job for teachers gives you the perks of getting paid to enjoy the water and sunshine but in a more controlled environment.

Summer is the busy season, so check with city-operated pools, recreation centers, water parks and country clubs for seasonal lifeguarding jobs. Or if you’re blessed enough to live on the water, you can spend the summer working on the beach.

The pay for lifeguards varies depending on your location, skill level and employer, but you can earn anywhere from $ 9 to $ 25 per hour, according to Glassdoor salaries. Just remember, there are certain certifications and training to complete before you can get that telltale red suit and whistle.

15. Dog Walker

Honestly, who doesn’t want to get paid to hang out with dogs in their spare time? Well, maybe cat people… but they don’t count.

Start by offering your services to friends and family who don’t have the summers off. They may jump at the chance for someone to take their beloved pups out for a walk on long work days.

You can also sign up for Rover.

The online network connects dog walkers and sitters to local dog owners through its 4.9-star-rated app, so you don’t have to staple flyers on every utility pole across town.

Rover says sitters can earn as much as $ 1,000 a month.

Rover dog-sitter requirements vary by location. In general, you must:

  • Be 18 years or older.
  • Pass a background check.
  • Have access to the Rover app (iOS or Android).

Here’s how it works: You’ll create an online sitter profile where you’ll answer questions about your experience with puppers and your schedule availability.

You can choose to offer a variety of services, including dog walking, overnight boarding at your home or theirs, and daycare. Boarding is the app’s most popular service, so offering it can get you more gigs. You set your own rates. (Rover keeps a small percentage as a service fee.)

Dog owners will reach out to you. Accept which gigs you want, then start snugglin’ pups. As soon as you complete a service, you’ll be paid within two days.

And if you don’t want to just stick to dog walking, you can expand your services and become a full-blown pet sitter — check this out for more information.

Jobs That Offer a Change of Pace

Terence Michael is a Hollywood producer who also makes extra income as an Airbnb super host.

Maybe you want a summer job that breaks away from the standard tutoring gig. Here are some options all across the board, we’re sure at least one will catch your eye.

16. Drive for Uber or Lyft

If you want to make some extra cash without committing to a full-blown job, driving for Uber or Lyft is a legitimate option. Demand for ride-sharing has been growing like crazy, and it shows no signs of slowing down. To be eligible, you’ll need to be at least 21 years old with a year of driving experience, pass a background check and own a car made in 2007 or later.

We talked to Paul Pruce, who had been driving full-time with Lyft for over a year and earning $ 750 a week as a driver.

Best of all, he could do it on his own time. You can work days, nights or weekends — it’s up to you.

Because it’s easy to switch between apps, Lyft drivers often also sign up to drive with Uber.

17. Rent Out Your Driveway

No one wants to worry about feeding a meter while on vacation. If you live near an event center or stadium, rent out your driveway using sites and apps like JustPark or MonkeyParking — or go old school and simply post a “Parking” sign in front of your house. You may only earn $ 20 per day, but $ 20 is $ 20.

18. List Extra Space in Your House

Have a spare room? Might as well try to earn some money by listing it on Airbnb.

If you’re a good host with a desirable space, you could add hundreds — even thousands — of dollars to your savings account with Airbnb.

A few simple steps can make the difference between a great experience and a less-than-satisfactory one. We talked to Terence Michael, an Airbnb superhost based in Los Angeles.

Here are some of his tips:

  • Break out the labelmaker. “I have the entire house loaded with labels,” Michael says. “They look nice; they’re modern. This helps people feel less helpless.”
  • Be a good host, and stock your place with the toiletries you’d expect at a hotel — toilet paper, soap and towels. Here’s a little hack from Michael: “I order on Amazon and have it delivered when people are there.”
  • Be kind to your neighbors. “I say, ‘I’m not going to put anyone here who I think won’t be good for you,’” Michael explains. “And I turn a lot of big groups away, especially in Nashville. I don’t want anyone going to the cops or the city.”

(Hosting laws vary from city to city. Please understand the rules and regulations applicable to your city and listing.)

19. Rent Out Your Car

If you put Uber and Airbnb together and mix them up, the result is renting out your car for extra money. You’re earning extra income from your car, but in the passive way you rent out an extra room — you just have to be cool with strangers driving your car around.

One service to start with is Get Around. When signing up, you’ll list your car and its availability —plus, all cars on Getaround include primary insurance during rentals. Another to check out is TravelCar, a service that allows you to rent out your car while you’re on vacation.

20. Host Trivia

Consider yourself a “Jeopardy!” nut? Combine your love for trivia, wealth of teaching knowledge and ability to command a room to become a part-time trivia contest host. After all, coming up with a set up trivia questions isn’t too far off from crafting a quiz for your students.

Check with your local restaurants and bars to see whether they’re in need of a trivia host. Sure, you might find yourself working only one night a week, but it’s a fun way to flex your brain muscles and earn extra money.

This math teacher in Florida told us he earns $ 125 per week hosting trivia (and he also offers tips on how to do your best Alex Trebek impersonation).

21. Rent Out Baby Gear

Renting out baby supplies — what will they think of next? There seems to be a rental service for just about everything these days, and this one is great for anyone who can get behind earning some extra cash off of that unused baby stuff taking up storage space.

Companies like BabyQuip allow traveling families to rent strollers, car seats, cribs and other baby items instead of lugging around their own gear. So if you have baby equipment you’re not using, you can list it for rental.

Manuela Madrid, a stay-at-home mom in Brandon, Florida works less than 12 hours per month renting out her gear through BabyQuip, and earns between $ 120 and $ 180 with each fulfillment. BabyQuip users keep 80% of each reservation fee, but 100% of each delivery fee.

You can sign up for BabyQuip here, or check out these other options: Babies Getaway, goBaby and Traveling Baby Company.

22. Officiate Youth Sports Games

Aside from coaching, another way to get involved in youth sports over the summer is by officiating games. Plus, officiating gives you the involvement in local youth sports without having to offer as much commitment that coaching would demand.

One option is working as a youth baseball umpire, a gig that can earn you upwards of $ 50 per game, which are usually less than two hours long. Aside from directly reaching out to youth sport programs, you can reach out to your local umpire association to inquire about open positions.

Summer Jobs if You Want Some Me Time

Young man working in a start up office.

Look, if you want to spend your summer months catching up on some much needed alone time, we definitely don’t blame you. But that doesn’t mean you still can’t earn some extra money along the way.

23. Write Book Reviews

Here’s a dream scenario: Spend your summer months getting paid to stay curled up with a good book. Freelance book reviewing won’t give you J.K Rowling-level finances, but it’s a great way to earn extra cash while doing something you love — and were probably going to do all summer anyway.

How much you can earn will vary depending on the publisher and your skill level, but you can typically look to earn anywhere from $ 5 to $ 100 per review. Plus, you’ll probably get the book for free. Score!

Here are some reputable websites and publishers that will actually pay you for book reviews.

24. House Sitter

If your summer months are going to be spent picking up odd jobs and side hustles, house sitting will fit into your schedule quite nicely — and it’s a great opportunity for some alone time.

Whether you’re spending the night in the home or just stopping in for a short while each day to bring in the mail, house sitting is a pretty easy way  to put extra pennies in your pocket.

Sure, you can go through friends and family, but the chances of that avenue offering paid gigs is slim. Check out professional sites that can connect you with potential clients in your area, like HouseSitter.com.

25. Transcriptionist

A transcription gig is perfect for teachers who just want to throw on a pair of noise-canceling headphones and block out the world for a bit.

You can typically find transcription jobs in three categories: general, medical and legal. Note that the latter two might require additional training or requirements, but that will depend on the employer.

Most transcription jobs are independent contract work, so you can set your own hours and work when you want. Just note that transcriptionists are usually paid by the audio hour, so the amount you earn in comparison to hours worked will depend on your transcription fee.

26. Deliver Food

We already talked about driving for Uber and Lyft, and this is kind of the same thing… except you don’t actually have to talk to people beyond the “Here’s your food, you’re welcome, bye.”

Working for food delivery services gives you the opportunity to pick up side-gig work when you feel like earning extra cash — while enjoying some me time. Uber Eats offers flexible food-delivery opportunities, as do GrubHub, Instacart and Shipt.

Kaitlyn Blount is a staff writer at The Penny Hoarder. Angie Nelson has been a virtual assistant and serial blogger since 2007, when she took her future into her own hands and found a way to escape the corporate cubicle farm. Visit The Work at Home Wife to learn about more opportunities to earn an income while keeping your personal freedom.

This was originally published on The Penny Hoarder, which helps millions of readers worldwide earn and save money by sharing unique job opportunities, personal stories, freebies and more. The Inc. 5000 ranked The Penny Hoarder as the fastest-growing private media company in the U.S. in 2017.

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Babies who hear two languages at home develop advantages in attention

In the study, infants who are exposed to more than one language show better attentional control than infants who are exposed to only one language. This means that exposure to bilingual environments should be considered a significant factor in the early development of attention in infancy, the researchers say, and could set the stage for lifelong cognitive benefits.
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Tennis Star Naomi Osaka Doesn’t Like Attention. She’s About to Get a Ton of It.

On a wet December morning in a South Florida weight room, the 21-year-old who stunned Serena Williams at the U.S. Open is hard at work preparing to show that the biggest moment of her life was more than a fluke. As an arrow flashes on an iPad in front of her, Naomi Osaka darts in the direction it signals, pauses, then pivots when it sends her the other way, without missing a step. Her coach, Sascha Bajin, joins the drill but leaps the wrong way and almost lands on Osaka’s ankle. Bajin feigns horror, prompting fellow pro tour player Monica Puig to suggest Osaka give her coach a hug. “She gives hugs like no other,” Bajin says, his sarcasm thicker than midsummer heat. “I only hug people I like,” Osaka parries.

The exchange would be unremarkable were it between almost anyone else. But Bajin’s playful banter is a key part of his strategy to break his young charge out of her shell. And for Osaka, a precocious talent in a global sport with the kind of multinational background that marketers dream about, doing so could mean the difference between a career like that of the idol she upset at the Open–or, well, a fluke. “It’s easier to take over the world,” Bajin says, “if you’re not so caved in.”

Many people’s introduction to Osaka came in September at the U.S. Open trophy presentation, when the surprise champion covered her eyes with her visor as boos rained from the crowd. “I didn’t want people to see me crying,” Osaka tells TIME, “because that’s pathetic.”

The moment should have been celebratory–a rising star assuming her place among champions after defeating the greatest of them all. Instead, it was painful. Thousands of fans, livid that umpire Carlos Ramos assessed Williams a code violation for verbal abuse that cost her a full game late in a Grand Slam final, filled Arthur Ashe Stadium with jeers. Rage pierced the still air, as if a wrestling heel were entering the ring and not a 20-year-old being honored for finishing a fairy tale.

Standing on the podium for the ceremony, tennis legend Chris Evert says she just wanted off. “I’ve never seen or felt anything like it,” she says. “The negativity, the anger.” From his seat, Bajin seethed: “I wanted to jump everybody in the crowd.”

At first, Osaka thought the boos were for her. She knew the crowd, and millions more watching on TV, desperately wanted Williams to win a record-tying 24th Grand Slam title after she nearly died after giving birth. When it was her turn to speak, Osaka apologized for doing her job and beating her opponent. And so it was that the woman who could be the heir to the Williams sisters met the world through a frowning face and lowered brim.

Three months later, Osaka is relaxing on the balcony of the Evert Tennis Academy in Boca Raton, Fla., where she trains. She doesn’t fault Williams for fighting with the umpire and upstaging her victory. “Serena is Serena,” Osaka says in her first extended interview since the match. “I didn’t experience her life. I can’t tell her what she’s supposed to do, because there are things that she’s gone through. I have nothing against her or anything. I actually still really love her.”

Osaka insists she’s come to terms with it all. She appreciates that Williams did eventually implore the crowd to stop jeering and applaud Osaka with a proper, if belated, ovation. In fact, Osaka insists she wouldn’t change anything about what happened. “In a perfect dream, things would be set exactly the way you would want them,” she says. “But I think it’s more interesting that in real life, things aren’t exactly the way you planned. And there are certain situations that you don’t expect, but they come to you, and I think those situations set up things for further ahead.”

The future actually came ahead of schedule for Osaka when she stormed through the field in New York, and she and her team are scrambling to capitalize. Born in Japan to a Haitian father and Japanese mother, Osaka grew up in the U.S. but competes for Japan. She has become a bankable celebrity in her native country and a source of inspiration to many multiracial people there. With the 2020 Summer Olympics in Tokyo, global companies are falling all over themselves to align their message with her 120 m.p.h. serves.

“If you’re talking about an international sporting event like the Olympics,” says Bob Dorfman, creative director of Baker Street Advertising in San Francisco and a veteran sports marketer, “she’s your international star you’re going to market it around. She’s got American appeal, Caribbean appeal, Japanese appeal. As nationalities continue to mix in this world, that makes her even more desirable.”

First, however, Osaka needs to keep winning. Her biggest test yet will come at the Australian Open, which begins on Jan. 14 in Melbourne. The great players have a way of finding another gear in the Grand Slam spotlight. Osaka has shown that she has the power game to beat the best. But can she do it when everyone is expecting her to–and millions of dollars are riding on it?

Julian Finney—Getty ImagesAt the U.S. Open trophy ceremony, Osaka apologized to booing fans for beating her idol, Serena Williams

Osaka’s road to the top of tennis traces to 1999, when her father, Leonard Maxine Francois, watched a young Venus and Serena Williams playing in the French Open on TV. He heard the story of their hard-driving father, who groomed his daughters despite being a tennis novice, and figured he could do the same. “I always thought I could have been a great athlete if I had that support,” Francois says.

He had met Tamaki Osaka earlier in the decade, as a college student from New York studying in Sapporo. Over the objections of Tamaki’s father, who did not approve of the relationship, the couple married. They had two daughters, Mari and Naomi, born 18 months apart in Osaka. For practical purposes in a country that can be hard for outsiders to penetrate, the girls took their mother’s surname.

Inspired in part by the Williams sisters’ path, the family left Japan for the U.S. when Naomi was 3. They moved into the Long Island home of Leonard’s Haitian parents, eating beans and oxtail and hearing Creole around the house. Tamaki spoke both Japanese and English to the kids, and kept Japanese customs like Hinamatsuri, the March 3 celebration of girls’ health and happiness. The sisters went to public school, but their lives revolved around tennis. “It wasn’t really our choice,” says Mari, 22, now a professional player who competes in lower-level events.

Still, they liked the game enough to train for hours at public courts on Long Island. And for the girls, the Williams sisters became the models that Richard Williams was for their father. Naomi even did a third-grade report about Serena.

The family plan intensified in 2006 when they moved to Florida, the epicenter of American youth tennis. The kids were homeschooled online and dedicated even more time to honing their craft. “I’m the type of person when I want to do something,” Francois says, “I just go for it.”

The Osaka girls, like the Williams sisters before them, largely eschewed the junior tennis circuit, a cutthroat environment that burns out many promising teen players. Instead, they battled each other every day. “She was sort of the driving force,” Naomi says of her sister. “Because when we were little, I wasn’t really too good. I was just there. I didn’t really care. I was just playing because she was playing and I wanted to beat her.”

As Naomi started winning, it deepened her determination. “Once she puts her focus on something, she never strays from it,” Mari says of her younger sister. “It gets to the point where it’s almost ridiculous.” Mari’s favorite example is not on the court but rather her sister’s penchant for eliminating virtually all fat from her food, even if it takes 20 minutes to trim every piece of meat she eats. “What the hell?” says Mari. “How do you have the time and dedication? But she’s obsessed.”

Naomi was promising enough to turn pro in 2012, when she was 14. She climbed the rankings quickly: at the end of 2014, she stood at No. 250 in the world. Two years later she was ranked No. 40 after reaching her first WTA tournament final, and making the third round of all three Grand Slam tournaments she played. Osaka was named 2016 WTA Newcomer of the Year.

But there’s a chasm between the good players on tour and the great ones, who regularly contend for Grand Slams. Many close observers credit Osaka’s move into the latter group partly to the decision to work with Bajin at the end of 2017. A 34-year-old Serb born and raised in Munich, he spent eight years as Serena Williams’ hitting partner before coaching Osaka. “I saw tremendous improvement in mobility around the court,” says Evert, who analyzes the tour for ESPN. “The transformation, in a year, was unbelievable.”

Osaka plays a power game similar to her idol’s, relying on big serves and even bigger shots rather than defense and finesse. Bajin, who knows the style well from his time with Williams, helped Osaka refine her approach. “I see her hit balls late, and she just directs them down the line and they go like freaking rockets,” he says. “My heart freaking stops.”

In March, Osaka won the competitive Indian Wells tournament, and at the next event, in Miami, she crushed Williams in straight sets in the first round. Williams was in the early stages of her comeback, but the win confirmed that Osaka was someone to reckon with.

Osaka entered the U.S. Open on a three-match losing streak. But she says the losses eased her mind. “I sort of had this feeling of freedom,” she says. “At that point I felt the lowest I could be, so I honestly just wanted to recapture the fun feeling.”

After Osaka thumped Williams in the final, her life changed in an instant. The awkward tennis prodigy was now something of a celebrity, which has been an adjustment. In November the sisters attended a Drake concert in Miami, and Osaka froze after she realized people were shouting her name as she danced awkwardly. (She says “sitting still in my chair” is her go-to dance move.) Another whoa moment: while driving in Florida after the Open, she noticed a woman in front of her looking repeatedly into a side mirror. At a green light, the other car stood still. Osaka steered around and saw the woman’s mouth agape. “She was just looking at me,” Osaka says. “I thought it was because of my car. Then I realized I think it was because of me.”

Osaka received a hero’s welcome during a November trip to Haiti, and her fame in Japan is approaching pop-star status. When she visited Tokyo in September, Osaka had to sneak into her hotel through a side entrance. Paparazzi trailed her throughout the trip. One night, Osaka’s mom Tamaki was relaxing in her hotel room and decided to conduct a little test. She’d flip around the channels and see if she could finally avoid the image of her daughter on the screen. Her experiment failed.

Osaka, playing in an Australian Open warm-up tournament on Jan. 3, has one of the strongest serves in the game
TPN/Getty ImagesOsaka, playing in an Australian Open warm-up tournament on Jan. 3, has one of the strongest serves in the game

Osaka’s connection to Japan is both implicit and complicated. She was born there but has lived in the U.S. since she was 3. She is conversant in the language but typically responds to questions from Japanese reporters in English. Still, when the girls were junior players, their parents decided their daughters would represent Japan in international competitions, given the family’s cultural ties to the country. The decision has paid dividends. As the first woman from Japan to win a Grand Slam, Osaka is a pioneer. If she competed as an American, it wouldn’t be a milestone at all, and the battle for attention and endorsements would be more difficult.

Despite the affiliation, Osaka says she doesn’t feel more attached to one part of her identity than to any other. “I don’t really know what feeling Japanese or Haitian or American is supposed to feel like,” she says. “I just feel like me.”

Japan is one of the most homogenous places in the world. Around 98% of the population is ethnic Japanese, and being multiracial–or what’s known as hafu, or half–can be fraught. Carla Capers, an English teacher in Kobe whose parents are African American and Japanese, says co-workers often ask her if she can understand Japanese phrases. “I’m like, ‘I live here, I speak the language,’” says Capers. “People kind of dumb everything down. It gets really annoying.”

For those who see the possibility of a broader definition of what it means to be Japanese, Osaka has become a symbol. “It means a lot to me, it means a lot to my students who are mixed to see her on TV representing Japan, and seeing a resemblance,” says Harmony Egbe, a first-grade teacher in Okinawa whose mother is Japanese and father is Nigerian. “There’s an unspoken definition of what it means to be Japanese,” says Megumi Nishikura, co-director of the 2013 film Hafu: The Mixed-Race Experience in Japan. “Follow the customs, speak the language fully, look Japanese. She doesn’t click many of those boxes. That poses a challenge. People are having to redefine Japanese identity. She’s helping spread that conversation, which is remarkable.”

Japan’s leading companies have taken notice. The Citizen watch model that Osaka wore for the U.S. Open final almost sold out after her win. In the U.S., sales of the strings Osaka used on her Yonex racket rose 155% in the fourth quarter of 2018 compared with the previous quarter. Nissin, the instant-ramen giant, put her face on its cup of noodles. Among the other major deals announced since the Open: a sponsorship with Shiseido, the cosmetics company, and an agreement with automaker Nissan, which recently released a special-edition model to commemorate the partnership. A deal with an airline is likely to follow, as are those tied to major Olympics sponsors and an apparel company–her contract with Adidas conveniently expired at the end of 2018.

Osaka’s agent declined to reveal her endorsement income, but a person with knowledge of the market has estimated that she will go from earning about $ 2.5 million per year before the U.S. Open to taking in north of $ 15 million annually afterward.

 

Eight-figure investments come with thick strings attached. Osaka’s sponsors expect her to keep winning and to function as the public face of their brands. Osaka generally prefers to keep hidden. “Everyone around me has more confidence in me than I do in myself,” Osaka says. She’s given to self-deprecating comments like “I think everyone is cooler than me,” which come across as sincere rather than false modesty. And she excessively apologizes, for things large and small. Osaka said she was sorry for beating Williams, though no one deserved that victory more. And after one of our interviews, Osaka apologized for stepping over my computer bag, even though it was in her path.

Some of this comes from spending your childhood chasing tennis dreams rather than being social. “To go out of the way to make a friend, for example, you would have to say hi the morning, text them sometimes,” says sister Mari. “She doesn’t really put in the work for it.”

When asked her favorite moment of the post–U.S. Open victory tour, Osaka doesn’t mention going on Ellen or meeting LeBron James, one of her favorite athletes. Her pick: a trip to Universal Studios while in Singapore for the tour finals. “I got to skip the lines and stuff,” says Osaka. “So that was fun.”

Osaka is a star without the pretense, a multimillion-dollar corporate investment who still quotes Pokémon and predicts that fans should expect “just a whole bunch of awkwardness” from her off the court. Mari says she hasn’t noticed much of a change in her kid sister, aside from her more frequent shopping excursions online. “She’s going crazy,” says Mari. “Every day is like Christmas.”

If Osaka hasn’t changed, the expectations for her have. She’ll enter the Australian Open ranked fourth in the world and favored to make a deep run. But the field is loaded. The defending champion, Caroline Wozniacki, is ranked No. 3 in the world, while the two top-ranked players, Simona Halep and Angelique Kerber, each won a Grand Slam last year. Meanwhile, Serena Williams still looms. Williams reached the finals of the last two major tournaments. And the last time she played in Melbourne, in 2017, she defeated sister Venus in the final–while two months pregnant.

The end of the Williams era may not be here, but it is in sight. Osaka is wary of any “next Serena” label. She’s quieter than her idol, and she owns just one Grand Slam trophy to date. But she knows that it’s there for the taking. “You really never know what people can do,” Osaka says. “And how people can change. I don’t think there is ever going to be another Serena Williams. I think I’m going to be me. And I hope people are O.K. with that.”

This appears in the January 21, 2019 issue of TIME.
Sports – TIME

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What are you looking at? How attention affects decision-making

Scientists using eye-tracking technology have found that what we look at helps guide our decisions when faced with two visible choices, such as snack food options. But it is not as easy as saying we simply choose what we look at the most, the research found. Instead, our gaze amplifies our desire for choices we already like.
Consumer Behavior News — ScienceDaily

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Attention, NYC Fashionistas: Event This Weekend Showcases Emerging Designers of Color

Epic & Co., formerly known as ‘The Ultimate Trunk Show’, returns to New York City, on Saturday, Dec. 8 for its newly rebranded event, “Epic & Co. Presents: The Showroom” an event showcasing emerging fashion designers. From the press release:

[The] fashion event will host a curated selection of the most talented emerging designers in the country, incorporating elements of a capsule collection showcase meets pop-up shop. Participants are carefully selected and must meet certain criteria, such as possessing a cohesive and original design aesthetic, in order to present. This year’s participants include ARRYLES, Grand Ave, Riche Blac, and Chic by Choice.

 

Since the platform’s inception in 2009, founder and creative director of Epic & Co., LaToya Gordon, has been committed to celebrating and promoting emerging fashion entrepreneurs by bringing the attention of curators, innovators, and fashion-forward authentic contributors to cultural trends.

 

“Since my original concept (The Ultimate Trunk Show), I have remained dedicated to my vision of providing a platform that serves as a breeding ground for young creators and entrepreneurs,” said Ms. Gordon. “This framework illustrates not only the need for collaboration but also the importance of ‘networking across,’ pooling ideas and resources and coming up together. The Showroom shares the same mission and quality experience as the original model, with an upgraded concept focused on fewer brands.”

You can find out more about the event here.

The post Attention, NYC Fashionistas: Event This Weekend Showcases Emerging Designers of Color appeared first on Black Enterprise.

Lifestyle | Black Enterprise

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Attention training improves intelligence and functioning of children’s brain

Being able to voluntarily regulate our attention is crucial for mental processes such as intelligence and learning in children. With this in mind, researchers have carried out a study in which they evaluated the influence of a computer-based attention-training intervention on intelligence scores and brain functioning on a group of pre-school age children.
Child Development News — ScienceDaily

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Jordin Sparks Is Teaming Up With ‘Generation S’ To Bring Attention To Sickle Cell Disease

Jordin Sparks has teamed up with an inspiring new project called Generation S to bring attention to and tell real stories of sickle cell disease.

Sparks lost her 16-year-old step sister Bryanna to sickle cell earlier this year. She remembers her as being a “vibrant,” happy teen. So seeing her struggle with this disease was hard, but it also inspired Sparks to help others.

Sparks says if a project like Generation S was around before Bryanna’s death, “she would have felt less alone,” and knew that there were people who understood her pain.

Sickle cell disease affects hundreds of thousands of people and most of them are Black and brown people.

You can find out more at Sicklecelldisease.org or JoinGenS.com.

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A Rape Accusation Against Cristiano Ronaldo Is Finally Getting Attention. It’s About Time Soccer Had Its #MeToo Moment

Cristiano Ronaldo is Portugal’s most famous soccer player and arguably the most famous athlete in the world. But in the last few days, his name hasn’t been in headlines for winning championships or crying on the pitch after being issued a red card. His name is flashing across screens because of a 34 year-old woman named Kathryn Mayorga, has come forward to say Ronaldo brutally raped her in a Las Vegas hotel room in 2009.

How is it possible that a story that sports media in North America had no interest in publishing less than two years ago, is now splashed all over every screen and social media platform? This case was not reported on by any major outlet except for a story in 2017 by the independent German newspaper Der Spiegel. Except for a select few commenting on social media (myself included), the case against Ronaldo got no traction. Fast forward 18 months, and Der Spiegel published another story. This time, it was a detailed account from Kathryn Mayorga herself. The publication spent more than 20 days with her and held countless interviews, fact checked and re-checked before it published.

The documents acquired by der Spiegel were damning and according to a recent Twitter thread by one of the main authors, Christoph Winterbach, there were more than 20 staff involved in working on the article. In response. Ronaldo’s lawyer and his team made a lot of noise as part of their legal posturing and even accused der Spiegel’s piece of being “illegal” because “it violates the personal rights” of Ronaldo. Laughable at best.

For those who understand the law, and the severity of the crime, there is much substance in this story. Back in 2009, Mayorga’s inexperienced lawyer (who had specialized in traffic violations) was no match for Ronaldo’s PR mega-machine and legal team, ended up settling with them for $ 375,000 on the condition Mayorga not . But Mayorga’s new legal team is disputing that contract and arguing that she was mentally deficient due to trauma from rape, and was not competent enough to make a proper decision at the time.

They have filed a civil suit on Mayorga’s behalf and the case has since been re-opened by the Las Vegas police. In Nevada, the statute of limitations has not expired for this crime. Mayorga has not only suffered physically (the hospital documented her injuries in a rape kit when she reported the crime), but she continues to suffer from that trauma to this day and—according to her lawyer—is in “active therapy.”

Ronaldo initially called the allegations “fake news” and insinuated that Mayorga was trying to get famous using his name. I have worked with survivors of violence and have yet to meet or know of a victim who has enjoyed any of the bullying, shame, societal isolation and mental health upheavals, and wanted to claim some type of infamy from an attack. And I won’t even dignify the ridiculous notion of “false accusations.”

Writing about rape culture in the soccer world is a struggle. Before the 2015 UEFA Championships, I heard about allegations against Spanish goalkeeper and Manchester United star David De Gea, who was implicated in a horrible rape case. I pitched that piece to at least ten different outlets and no one was interested in publishing it and paying me for my work. Thankfully, I found it a home at a soccer site entirely run by women. And they backed me up when the online harassment started to descend. I have only tweeted about Ronaldo thus far and the responses to my tweets have been violent and angry—presumably from Ronaldo supporters. Another indication of the hatred casually flung at women for speaking up.

Mayorga’s attorney has said that she was enabled by hearing survivors in the #MeToo movement disclose their own stories. There is a strong tide of women speaking up courageously, slowly washing away the impunity often enjoyed by powerful misogynists and abusers. Perhaps #MeToo has finally transcended into the realm of sports, a realm where it is desperately needed. With cases like Patrick Kane, Kobe Bryant and Baylor University’s football team, and other men who rarely face consequences for their actions, it is needed now more than ever.

Predictably, the same sports media who initially had no interest in this story have become “experts” in criminal law, and on sexualized violence. The vacuous reporting and unnecessary reflections are mostly done by men, and center the 33-year-old star. Opinions on due process (reminder: it’s a legal system not a justice system) and about Ronaldo’s athletic prowess and teams don’t have anything to do with this case in which he is accused of anally raping a woman, who by his own accord, told him “no.”

The way that these stories are reported by sports journalists who have little or no training in reporting accurately on sexualized violence can be re-traumatizing for many survivors. Instead of investing in proper media tool kits compiled by advocates for victims of violence (all free), editors unleash a bevy of unhelpful pieces that contribute to an unhealthy society steeped in rape apologism. On that night in 2009, Mayorga was dancing with Ronaldo. Does that mean she invited rape? No. These outlets are complicit in the way that victim blaming and shaming become part of natural discourse when rape is reported.

Then there is the sexist sports establishment itself. Since the most recent news broke out, the predictably irrelevant statements of solidarity from Ronaldo’s supporters have emerged. His current team Juventus FC tweeted out nonsensically reminding Twitter that Ronaldo has conducted himself with “professionalism” and “dedication.” The issue at hand is not whether he is a “champion.” How Ronaldo performs on the pitch is not correlated to the fact that he may have brutally violated a woman. The issues must not be conflated.

Ronaldo was left off of the Portuguese national team roster for upcoming international matches—but not because the Portuguese football federation felt it necessary to exclude him from the squad for being charged with a violent crime. They somehow managed to explain this decision while singing his praises. Portugal national men’s coach Fernando Santos said in a news conference on Thursday, “[Federation] president Fernando Gomes and I spoke with Cristiano Ronaldo and we considered it best for the player not to be included in this and November’s call-ups.

He went on to wax poetic about the alleged rapist: “I personally always support my players, and this is not even a question of solidarity, but I believe what the player said publicly. He considers rape to be an abominable crime and clearly reaffirms that he is innocent of what he is being accused of. I know Cristiano well and I fully believe he would not commit a crime like that.”

How nice for Ronaldo for people to believe him because he works hard and people are familiar with his persona. And while Nike and EA Games, two of Ronaldo’s major corporate sponsors, are “concerned” with the allegations, it is not enough to have them pull their money away—even though Ronaldo allegedly used sponsorship money to settle with Mayorga in 2009. The reluctance to cut ties with a powerful athlete underlines that the dignity of a woman is not worth sacrificing profits from soccer cleats.

#MeToo has yet to be championed the way that alleged rapists are.

Sports – TIME

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