Was It The Shoes? Kawhi Leonard Scores Big For New Balance

Tonight as Kawhi Leonard of the Toronto Raptors takes to the court in the Eastern Conference Finals, fans will be wondering: Will he repeat the dazzling high-arcing, triple-doinking buzzer-beater jump shot that won the Raptors Game 7 against the Philadelphia 76-ers? And, was it the shoes? Kawhi’s game-winning shot was among the most iconic sports moments in recent memory, and it was equally notable for New Balance as it was the first time Leonard wore his New Balance OMN1S sneakers on the court.

New Balance, which is privately held, released the Kawhi 2-Way Playoff pack last week, which feature a retro-themed blue, gold and black colorway. After outbidding Jordan Brand for a partnership with Leonard in November, the Boston-based footwear company committed itself to a marketing strategy uniquely suited to the superstar’s reserved yet focused demeanor. Leonard certainly went on to do his part: his ascension this postseason is the type of marketing coup shoe companies dream about.

Even before Leonard’s Game 7 heroics, the 2-Way Pack sold out in seconds at a premium retail price point ($ 140 for the OMN1S, $ 130 for the 997S) last Tuesday, and both sneakers have dotted the resale market at inflated rates in the week since. Though New Balance has not released sales figures, the fervor surrounding it feels a weighty feat for a brand just six months into its grand return after three decades absent from the basketball footwear arena.

It wasn’t exactly an auspicious time to reenter the fold. According to NPD Group, Inc. data obtained by Footwear News, basketball sneaker sales have been on the decline–dropping 12% in 2017, 7% in 2018 and 21% in 2019 (as of March). And even with disruptors like Under Armour (Steph Curry, Joel Embiid), Puma (DeMarcus Cousins), ANTA (Klay Thompson, Gordon Hayward) and New Balance (Leonard) inciting competition for sponsorships, Nike and Adidas continue to dominate the marketplace from a revenue, retail space and product portfolio perspective, with no signs of giving significant ground. The on-court performance of one star can only take you so far.

But being the biggest brand in basketball footwear isn’t necessarily New Balance’s singular goal–they are playing the long game. According to an analysis by David Swartz of Morningstar, Inc., the Chinese activewear market is already the second largest in the world behind the U.S. at more than $ 30 billion per year and has the potential to grow per capita, to ten times the addressable market in North America. This is a market New Balance has expressed intent to break into. In a 2018 interview, Chris Davis, the company’s VP of Global Marketing, made reference to their building of 3,000 stores in China and stressed that the company was and is unafraid of taking risks. Re-entering the basketball shoe market is a risk, but given the sport’s burgeoning popularity overseas, it’s a calculated one.

After all, you have to shoot to score.

More must-read stories from Fortune:

–How to invest during a trade war

–The 9 biggest IPOs of all time

–The uncomfortable truth about going public with a money-losing business

–Trade war takes giant bite out of Apple’s market value

–Uber is one of the worst performing IPOs ever

Follow Fortune on Flipboard to stay up-to-date on the latest news and analysis

Fortune

SPECIAL NEWS BULLETIN:

http://www.acrx.org -As millions of Americans strive to deal with the economic downturn,loss of jobs,foreclosures,high cost of gas,and the rising cost of prescription drug cost. Charles Myrick ,the President of American Consultants Rx, announced the re-release of the American Consultants Rx community service project which consist of millions of free discount prescription cards being donated to thousands of not for profits,hospitals,schools,churches,etc. in an effort to assist the uninsured,under insured,and seniors deal with the high cost of prescription drugs.-American Consultants Rx -Pharmacy Discount Network News

CHARITY UPDATE:

Click today to request your free ACRX discount prescription card and save up to 80% off of your medicine!

SPECIAL DONATION REQUEST UPDATE:

Please help American Consultants Rx achieve it’s biggest goal yet of donating over 30 million discount prescription cards to over 50k organizations in an effort to assist millions of Americans in need. Please click here to donate today!

New Balance 997 Now Equipped With Switchable “N” Logos

New Balance‘s long-running 997 silhouette now returns with an updated design for Spring/Summer 2019 season. The low-top shoe’s latest feature is switchable “N” logos in monochromatic options. Beyond the adaptable feature, the canvas of choice is a light grey and white makeup with reflective accents. To top it off, mesh and suede paneling are visible throughout the execution in subtle portions.

View the slideshow above and purchase a pair now at select stockists such as Premier for $ 220 USD. In other revamped silhouettes, here’s a first look at Nike’s Air Max and React “Tinker Hatfield” 2019 sneakers.

Click here to view full gallery at HYPEBEAST




HYPEBEAST

BEST DEAL UPDATE:

Scouted: Victorinox’s New Tech-Forward Carry-On Is Proof That Well-Designed Luggage Can Balance Form and Function

When I travel, I’m often faced with a repeating dilemma: Should I forget about trying to work out during this weeklong or half week trip, or should I find a way to fit my fitness essentials alongside my work essentials into my spacially-challenged carry-on?

But after Victorinox sent me its new Connex Frequent Flyer hardside carry-on, I didn’t have to sacrifice any of my belongings to the gods of limited cabin space. Instead, the well-engineered interior compartmentalization of the Connex, paired with its compact design, meant I get to run in the dry, perfect weather Los Angeles is offering up this week. And it easily fit into the overhead compartment inside the cabin.

The tech capabilities in the Connex really shine: It’s packed with an integrated multitool inspired by the Swiss Army Knife that includes a USB port, SIM card replacement tool, ID tag, and pen (and yes, it’s all TSA-safe). The USB port gives you easy access from the outside of the case to a battery that’s connected on the inside. While the battery isn’t included, I actually prefer it this way: I know what my portable charging needs are and am free to choose the right capacity battery for me. And speaking of the TSA, you get a great TSA-approved set of zippered locks in the Connex. Its upright, 360-degree four-wheel design makes it butter smooth to operate and navigate across sidewalks and airport floors alike.

Read more at The Daily Beast.

The Daily Beast Latest Articles

SPECIAL NEWS BULLETIN:

http://www.acrx.org -As millions of Americans strive to deal with the economic downturn,loss of jobs,foreclosures,high cost of gas,and the rising cost of prescription drug cost. Charles Myrick ,the President of American Consultants Rx, announced the re-release of the American Consultants Rx community service project which consist of millions of free discount prescription cards being donated to thousands of not for profits,hospitals,schools,churches,etc. in an effort to assist the uninsured,under insured,and seniors deal with the high cost of prescription drugs.-American Consultants Rx -Pharmacy Discount Network News

BEST DEAL UPDATE BY AMERICAN CONSULTANTS RX:

Click today to request your free ACRX discount prescription card and save up to 80% off of your medicine!

SPECIAL DONATION REQUEST UPDATE:

Please help American Consultants Rx achieve it’s biggest goal yet of donating over 30 million discount prescription cards to over 50k organizations in an effort to assist millions of Americans in need. Please click here to donate today!

New ‘Apex Legends’ Update Brings Hit Box, Balance Changes

Respawn Entertainment released an update for its popular battle royale title “Apex Legends” on Wednesday that brings some changes to its meta by tweaking balance and hit boxes. The patch is live now on all platforms, the developer said in a Reddit post. Respawn wants to make less frequent, better tested, higher impact changes, minimizing […]

Variety

SHOPPING DISCOUNT UPDATE:

At What Age Did You Start Dating Seriously – And How Did You Balance It With Academics and Career?

at what age did you start dating seriously - and how did you balance your love life and your career

So here’s a little question for you guys: at what age did you start dating seriously? Would you say you’ve been permanently single, or that you’ve dated person after person in pretty quick succession? If you’ve always been partnered, what tips do you have for balancing academics and career with your love life? As I’ve talked about before, I didn’t really start dating seriously until my late 20s when I definitely had a marriage mindset, and I’ve always felt like a weirdo because of that — but over the years I’ve heard so many stories (mostly from the comments section here) about how a ton of people were like me and late daters. I recently heard about a survey from the mid-90s that found that most female grads from my college (Northwestern) had “never had a serious relationship” by graduation — and thought, hmmn, maybe I’m not such a weirdo after all, at least among women who have been really focused on academics and career. 

So let’s discuss! At what age did you start dating seriously — and how have you balanced dating life with academics, career, and more?

For my own $ .02 – I definitely had crushes and went on sporadic dates here and there in my 20s — but if it’s possible I think I watched too many romantic comedies to have a really solid view of what dating was supposed to be. In my youth, I had the naive idea that dating would lead to marriage, and I wasn’t ready to be married, so the second a guy annoyed me I would stop flirting because ugh, who wants to be married to a guy who annoys me. (Plus, hello, I had college and law school and my career to think about, and, I thought, who has time for relationship drama when you’re focused on all of those bigger things!) I also had the naive idea that one day, clouds would part, there would be some adorable meet-cute moment, and everything would click and I would be inseparable from my other half from that moment forward. Which isn’t to say that I don’t think love should be easy — my husband and I have always had a very easy relationship, thankfully — but let’s face it, the romcom movie idea of love is a bit oversimplified and more all-encompassing. (That said: there are still some great fashion movies that are also romcoms — and I’m basically reading brain candy books that are romcoms, so obviously old habits die hard.) 

SO: that romcom attitude didn’t quite work out, and at a certain point I decided I needed to nudge the universe along by doing some serious Internet dating, in part because I wanted kids. I approached it in true geek fashion and read books about finding time to date when you’re super busy, signed up for the nerdiest Internet dating sites, and eventually joined some brainy charitable groups (like the under-40 groups for the New York Public Library). I didn’t really get any “hits” through all that, per se — I met some nice guys but not MY guy — and learned to cut my losses as soon as I rolled my eyes at my dates. I’m thankful I did it because I do think it prepared me for meeting my husband (at a friend’s birthday party, at a bar), because all of those dud-dates helped me appreciate the chemistry and comfort I felt with him immediately.

So: I’m a weirdo, but a lucky one. But I have been fascinated to hear over the years how MANY women — particularly women who have done good in school and moved around for different degrees — just haven’t focused on dating until they’re far older than the romcoms and women’s magazines would have you believe is appropriate. So I thought it would be an interesting question to discuss: at what age did you start dating or seriously looking for a partner? If you dated during school, did you have to juggle your academics and your social life? What advice would you have for younger women who might be feeling like a weirdo, or feeling like it’s “too late” to start dating?

Stock photo via Stencil.

The post At What Age Did You Start Dating Seriously – And How Did You Balance It With Academics and Career? appeared first on Corporette.com.

Corporette.com

BEST DEAL UPDATE:

Cuomo’s bid to balance budget leaves big trouble ahead

Gov. Andrew Cuomo has spent most of the past two weeks pointing fingers: first at President Trump, whose tax law he blames for a sudden decline in New York’s revenues, and then at state Senate Democrats, whom he holds responsible for the Amazon fiasco. But the blame game will carry Cuomo only so far. In…
Opinion | New York Post

SPECIAL SHOE DISCOUNT:

Everyday Savings: Up to 40% Off on over 2,000 Styles at DSW! Shop Now!

Grammys find balance between awards and performances

The Grammys return this weekend, facing some of the same challenges as those confronting its movie-industry counterpart, the Oscars, but with at least one significant advantage: the music world’s top prize has already found a balance between handing out awards and delivering entertainment.


CNN.com – RSS Channel – Entertainment

BEST DEAL UPDATE:

Powell says Fed ‘wouldn’t hesitate’ to tweak balance sheet reduction if it was causing problems

Fed Chair Powell said that the central bank "wouldn't hesitate" to adjust the pace at which it reduces its balance sheet if market problems arise.
Economy

ECONOMY NEWS UPDATE:

Click today to request your free ACRX discount prescription card and save up to 80% off of your medicine!

SPECIAL DONATION REQUEST UPDATE:

Please help American Consultants Rx achieve it’s biggest goal yet of donating over 30 million discount prescription cards to over 50k organizations in an effort to assist millions of Americans in need. Please click here to donate today!

The Fed is still tweaking its balance sheet unwind

In a process begun in October 2017, the bank is decreasing the size of its bond portfolio, which grew to more than $ 4.5 trillion as part of an effort to drive down mortgage rates and lift economic growth.
Economy

ECONOMY NEWS UPDATE:

Click today to request your free ACRX discount prescription card and save up to 80% off of your medicine!

SPECIAL DONATION REQUEST UPDATE:

Please help American Consultants Rx achieve it’s biggest goal yet of donating over 30 million discount prescription cards to over 50k organizations in an effort to assist millions of Americans in need. Please click here to donate today!

New Balance Decks out the 574 in Swarovski Crystals

Sneaker purveyor New Balance has teamed up with Swarovski crystals to deck out one of its classic models, the NB1 574. Arriving just in time for the holiday season, the limited edition sneaker is featured in four different colorways of “Rosé,” “Peacock,” Black, and Grey. The Swarovski crystals can be found on the updated “N” logo, while premium leather and suede make up other components of the shoe such as the liner, base collar, and tongue. Each sneaker comes with an extra pair of laces to compliment the crystal color along with a special platinum lace jewel, shoe bag, and bespoke box.

These special 574s are exclusively available over NB1 customization platform in the US, Europe, China, Canada, Japan and NewBalance.com for $ 300 USD per pair.

For more sneaker news, Nike officially introduces the 2018 Doernbecher Freestyle Collection.

Click here to view full gallery at HYPEBEAST




HYPEBEAST

BEST DEAL UPDATE:

WATCH: World News 11/04/18: Many Highly-contested Races Will Determine the Balance of Power in the House and Senate

Hero used a broom to fight gunman during Tallahassee yoga class killing; Family reunites after nearly a century and an ocean apart
ABC News: World News Tonight

SPECIAL NEWS BULLETIN:

http://www.acrx.org -As millions of Americans strive to deal with the economic downturn,loss of jobs,foreclosures,high cost of gas,and the rising cost of prescription drug cost. Charles Myrick ,the President of American Consultants Rx, announced the re-release of the American Consultants Rx community service project which consist of millions of free discount prescription cards being donated to thousands of not for profits,hospitals,schools,churches,etc. in an effort to assist the uninsured,under insured,and seniors deal with the high cost of prescription drugs.-American Consultants Rx -Pharmacy Discount Network News

BEST DEAL UPDATE BY AMERICAN CONSULTANTS RX:

Click today to request your free ACRX discount prescription card and save up to 80% off of your medicine!

SPECIAL DONATION REQUEST UPDATE:

Please help American Consultants Rx achieve it’s biggest goal yet of donating over 30 million discount prescription cards to over 50k organizations in an effort to assist millions of Americans in need. Please click here to donate today!

China says must balance stable growth and risk prevention

China must balance the need for stable growth while managing risks and maintain a prudent and neutral monetary policy, the State Council, the country’s cabinet, said on Sunday following a meeting of top economic and financial policymakers.


Reuters: Business News

SPECIAL DISCOUNT UPDATE!

Jos. A. Bank: Daily Deals From Jos. A. Bank – Get Up to 75% Off!

Disruption makes startup investors balance caution against fear of missing out

A new study finds that fear of missing out motivates investors to give money early to startups with a disruptive vision. However, those backers are reluctant to invest too much in unproven ideas that might not take off. In other words, disruptive startups are more likely to raise money, but they receive smaller amounts than less-threatening ventures.
Consumer Behavior News — ScienceDaily

PARENTAL UPDATE: