Driving Lead Conversion with Speed

Are you confident that your company is effectively handling potential customers’ online inquiries? Really think about it. Research shows that most contractors don’t respond fast enough, if at all.

Contractors have increasingly turned to the internet to generate sales. Indeed, spending on online advertising aimed at drumming up leads to potential customers soared from $ 12.5 billion in 2005 to $ 22.7 billion in 2009, and it’s still growing strongly. Though home improvement companies are making big investments to obtain quality homeowner leads, many are not responding at the rate or consistency required to make their digital marketing strategy successful.

Check out our study to unveil the optimal speed to lead, how many attempts you should be making with each new lead, and even the best days and times to call your new leads.

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The post Driving Lead Conversion with Speed appeared first on Modernize.

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Conversion ‘therapy’ begins at home

A new study finds that attempts by parents and religious leaders or therapists to change the sexual orientation of LGBT adolescents (‘conversion therapy’) contribute to multiple health and adjustment problems in young adulthood. These include higher levels of depression and suicidal behavior, as well as lower levels of self-esteem, social support and life satisfaction, and lower levels of education and income in young adulthood.
Child Development News — ScienceDaily

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Watch: West Virginia Beats Texas on Gutsy Two-Point Conversion

West Virginia quarterback Will Grier threw for 346 yards and three scores, then added a go-ahead two-point conversion score to lead the Mountaineers to a gutsy win over Texas.

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