EXCLUSIVE: Honey Dijon Cues Up Fashion Brand, With Comme des Garçons

QUEEN BEE: Honey Dijon is the latest music figure to take a leap into fashion with a prestigious partner: Comme des Garçons is preparing her first products for release in the coming months, WWD has learned.
Dijon and Adrian Joffe, president of Comme des Garçons International and chief executive officer of Dover Street Market, confirmed they are “working on building a brand together called Honey F—ing Dijon.”
They noted “the first small collection of DJ bags and Ts should be launching this summer or early fall.”
A DJ popular with the fashion crowd, Dijon has 118,000 followers on Instagram and commands huge crowds for high-energy sets that mix various genres of dance music. The most recent one was a sold-out “Brunch in the City” event in Barcelona last weekend.
Dijon has also mixed music for Dior Men’s runway shows and performed at an array of fashion events for brands including Burberry.
DJs seem to be the latest fashion stars, with Peggy Gou recently launching her brand Kirin as the latest recruit of New Guards Group, whose stable includes Off-White designer Virgil Abloh and Heron Preston. Both men are also frequently found behind the decks.

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FASHION TIPS:

Honey G blasted for charging £30 for meet and greet

HONEY G has been criticised for charging £30 for a VIP meet and greet.

The X Factor finalist, real name Anna Gilford, 37, shot to fame in the 2016 edition of the talent show and went on to release a single.

Splash News

Honey G has been criticised for charging £30 for a VIP meet and greet[/caption]

Her latest venture, which took place over the weekend, was billed as an “ultimate Christmas present”.

An ad for the day read: “The event that you have been waiting for is finally here. Look no further for your ultimate Mini G Christmas present of 2018.

“This year Honey G will be participating in the London Pantomime Horse Race which is twinned with her exclusive VIP Christmas meet and greet.”

However, the price tag put off some of her Twitter followers, who wrote: “Is this a joke?”

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Her latest venture, which took place over the weekend, was billed as an ‘ultimate Christmas present’[/caption]

“£30 quid hahahahahaa … no thanks.”

However, Honey’s fee pales in comparison to other heavy hitters in the music biz.

It cost Kylie fans a pocket-burning £950 – plus a £15 Ticketmaster booking fee, to meet their idol earlier this year.

Outraged by the cost, one fan slammed: “ULTRA disappointed in charging such ludicrous prices for upcoming dates promoting new album.

“A slap in face to loyal fans (like me) who’ve stuck by her through thick & thin. She & her people should be ashamed. It’s not like it’s for charity or she needs the cash…”

Kylie Minogue
It cost Kylie fans a pocket-burning £950 – plus a £15 Ticketmaster booking fee, to meet their idol earlier this year
Getty – Contributor

Kylie fans
Kylie’s ‘lovers’ didn’t hold back on Twitter
Twitter


Another seethed: “If the prices rumours for show next month are true totally gutted.

“Way our of my budget and I’m one of her biggest most loyal fans. Such a shame to make people pay such an amount well that’s me unable to go.”

Meanwhile Grammy award-winner Kendrick Lamar charged £337 for his Wembley show, while One Direction’s Niall Horan has priced meet and greets for his Norway date at £299.


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