Isa Arfen’s Nostalgic Trip to the Italian Riviera

HOLIDAY SPIRIT: Undeterred by the autumnal British showers, Isa Arfen designer Serafina Sama wanted to bring a taste of the Italian Riviera to London.
She took over a dining room at the Italian restaurant San Lorenzo — an old Knightsbridge favorite that dates back to the Sixties and transports guests to the Mediterranean by way of palm trees and old-school paintings of the coast — to showcase her latest spring collection and give her guests, who included Charlotte Dellal, Alexa Chung and Martina Mondadori, a taste of her happy, colorful world.
Models ate, drank and danced around in a room filled with tinsel, origami and half-empty glasses of Aperol spritz, showing off the collection that was filled with cute pink check dresses, airy striped shirts, bright floral jacquard skirts that had a vintage feel and loose T-shirts with postcards of the Italian Riviera printed on them.
It was Arfen’s love letter to Italy: “The collection was a nostalgic homage to my childhood and the endless summers of I spent in the Italian Riviera. My mood board was full of photographs of Luigi Ghirri, Massimo Vitali, Charles H. Traub and Martin Parr,” said Sama.

Having skipped the London catwalk in September in favor of one-on-one appointments

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Sunday Steal Alert: 50% off J. Crew Italian Flannel Suiting

Stretch Italian Wool Flannel Suits – $ 343 w/ GOLDENDEAL ($ 686)

In totally unrelated news, J. Crew just canned their new-ish CEO. He came from West Elm and was in the gig for 16 months.

Anywho, J. Crew is running something called “golden deals” that seem to last for just one day, and today’s is a nifty little seasonal treat for those of us that like to suit up even in the coldest weather.

Dark Charcoal or Night Sky blue. Both Ludlow and Classic jackets and pants.

Their stretch Italian wool flannel suit separates, both in Ludlow slim AND their more generous classic fits, are getting a big 50% off cut. Just use that GOLDENDEAL code at checkout. Sizes are a bit scattered on the classic side, which stinks for those of us with a bit more meat on our frames.

Big thanks to Andrew C. for the tip.

That’s all. Carry on.

Dappered Style Mail


Italian anti-trust watchdog fines Apple and Samsung for allegedly slowing down their phones on purpose

Apple was fined an additional $ 5.7 million for allegedly failing to give clear information to customers about how to maintain and replace their batteries.


Shop the latest electronics deals direct from Samsung