FAMILY AFFAIR: After Chanel brand ambassador Lily-Rose Depp last year, Karl Lagerfeld himself will switch on the Christmas lights on the Avenue des Champs-Élysées in Paris, symbolizing the famed retail thoroughfare’s shift toward a more upscale positioning.
The designer, who helms Chanel and Fendi, in addition to his own Karl Lagerfeld brand, is set to inaugurate the holiday decorations at a ceremony on Nov. 22 alongside Paris Mayor Anne Hidalgo.
“Karl Lagerfeld is a great designer and one of the leading personalities of the 21st century,” Jean-Noël Reinhardt, president of the Comité des Champs-Elysées, told a press conference on Thursday. “He marvelously embodies the values of French excellence that we try to promote.”
Reinhardt noted that Lagerfeld’s appearance comes at a time of intense activity on the street, with the planned arrival in the next 12 months of the Galeries Lafayette department store, an Apple flagship, and new boutiques for Dior Couture and Dior Parfums, Bulgari, Chanel Parfums, Lancôme and Nike.
The Champs-Elysées is also set to welcome new corporate offices for companies including Chanel, which will move some of its staff to the building housing the new Galeries Lafayette flagship, which is officially set to open in March, the official noted.
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